What??

Did you happen to catch the breaking NBA news? It seems as if the league in in it's effort to always be cutting edge, i.e the 3 point shooting contest and the Rookie Challenge, now brings you G-E-I-C-O. In a twist to the old H-O-R-S-E game we played as kids (or P-I-G if we were short on time) contestants will instead play a game of G-E-I-C-O. How cool is this? Maybe they could up the stakes and have Geico pitch men vs. NBA'ers. Think about it...Kobe, Kevin Garnett, and D Wade vs. Caveman, Gecko, and Lauren Wallace (who happens to be my personal fav, check him out here and here) This is pure genius! Way to go Stern! This should be riviting TV, even better than the slam dunk contest that has lost alot of luster. They should have canned it when MJ retired.